One of the most recognizable buildings I had the chance to photograph for my book New Architecture Los Angeles was the Broad Museum, a beautiful project in downtown LA designed by Diller Scofidio+Renfro. As it’s literally one of the most photographed subjects in the entire city, I wanted to make sure I created images that were actually different than everybody else’s.
Cameras like the Phase One XF system and the Hasselblad H6D offer some the largest commercially available digital sensors currently on the market. Generally speaking, larger sensors tend to offer better image quality; this isn’t explicitly true but for the most part, it’s what most people experience.
Tilt-shift lenses are by far my favorite types of lenses; they offer so much versatility, especially when you’re shooting architecture… I wouldn’t shoot with any other type of lens! However, up until recently I had never actually compared the results you can produce with a dedicated tilt-shift lens vs correcting distortion from a conventional lens in post.
Although I do enjoy speaking about cameras, lenses, and technology, they don’t necessarily help with improving your photography. There are only three things that really matter in an image and they are, composition, lighting and, use of color. of the three, composition is king.
In my opinion, there is nothing more important than composition.
For architectural photography, I highly recommend you buy and use a tilt-shift lens. Personally, I prefer Canon because I firmly believe they make the best. Tilt-shift lenses are brilliant because they allow you to correct perspective; which is extremely important for the kind of work we do.
Starting a career in photography can be very challenging. I know that when I first started as an architectural photographer, I made a fair few mistakes that could have been avoided. Fortunately, those mistakes can serve as lessons for future architectural photographers.1. Shooting With the Widest Available Lens
If you’re a real-estate photographer then shooting with the widest lens ever made might work.
Architectural photography isn’t exactly the cheapest profession to get into. The amount of money that we invest in building this particular kind of business is significantly greater than many other genres of photography. Unfortunately, the current price of tilt-shift lenses doesn’t help very much in this regard.
One of the things that I’ve struggled with as an architectural photographer is managing color. This is especially true when shooting interiors because most interiors tend to have a wide range of different colors and shades. For a long time, I’ve been using the ColorChecker Passport and recently X-Rite released their new version 2; so I decided to cover this subject again.
For some reason photographers are obsessed with being published, I am a photographer, ergo, am obsessed with being published. It feels good, it looks pretty, and it makes your photographs real, as in a tangible thing that other people hold and look at and say “wow” like Owen Wilson. Wowwww.
Brooke Holm has carved out a successful career for herself shooting exactly what she wants, where she wants, and the results are beautiful. She effortlessly blends personal fine art projects with interior and architectural commissioned works in a sublime and delicate style, becoming a highly sought-after photographer in markets around the world.
It’s a question I find myself explaining over and over again to aspiring photographers and it’s quite simply one of the most powerful tools available for improving the compositions and quality of your photography. It’s not even limited to architectural photography either, in fact artists and photographers alike benefit from taking advantage of the one point perspective.
There are really only two tripod heads to consider if you want to use the best of the best: the Arca Swiss D4 and the Arca Swiss C1 Cube. The worst thing about them is you’re spending over a thousand dollars on something that doesn’t actually make you a better photographer, but the best thing about them is that they make it so much easier to take pictures I don’t even know how I’d begin to go back to the cheaper options.
I’d love to pretend that this goes without saying, but it’s incredibly important to actually understand what our clients do in order to deliver the best possible images to them. There is so much more goes into interior design than just making a space “pretty,” especially when you are considering commercial, civic, and other large-scale projects.
This article is essentially impossible to write, but it’s the single question I am asked more than any other. In fact, I apologize to anyone who has emailed me or asked me this question in person because I simply do not answer. That’s because there is no easy way to answer; it’s the equivalent of walking up to someone and asking them “how long is a piece of string?” Here I will attempt to walk you through coming up with sustainable price to charge for your architectural photography.