The 2022 MacBook Pro M2 is Now Available for Pre-Order

B&H has announced that the 13″ MacBook Pro with the M2 8-core chip is now available for pre-order!

The M2 MBP is geared toward photographers and filmmakers who need a little more oomph out of Apple’s laptop offerings. Prices range from $1,299.00 to $2,499.00 for the newest iteration of the M2 MacBook and are available to configure with options like RAM in 8, 16, and 24 GB, SSD in 256 GB, 512 GB, 1 TB, and 2 TB.

Iconic Architecture Meets High Fashion:  Louis Kahn’s Salk Institute Hosts Louis Vuitton Fashion Show

Last month Louis Vuitton’s creative director, Nicolas Ghesquière, unveiled his 2023 Cruise Collection at one of America’s most iconic architectural locations, the Salk Institute designed by the legendary architect, Louis Kahn.  The first event of its kind to be hosted at the Salk Institute, the building’s travertine courtyard was converted into a temporary runway for the event. 

Levi Wells Photographs a Beautiful Example of Brutalist Architecture in Under an Hour

Today we’re checking out a gorgeous set of photographs by Mexico City based architectural photographer Levi Wells. Levi kicked off his shoot for the Hotel Casa TO in Punta Zicatela at sunrise and was able to move quickly and efficiently to wrap the shoot in less than an hour.

Hotel Casa TO is a lovely example of Brutalist architecture by French architect Ludwig Godefroy who lives and works in Mexico City.

Get to Know Joe Fletcher on The Second Studio Podcast

Joe Fletcher is arguably one of the most admired architectural photographers, and – rightfully so – his work is held in high regard. His photographs are mesmerizing – infused with a sense of place and time, thoughtfully composed, and beautifully lit. When it comes to hearing about Joe’s processes and behind-the-scenes magic – well – there isn’t a ton out there.

Business Tip – Don’t Be a Jerk!

For the years I worked in sales and marketing, there was a principle I kept in mind that I learned early on in my career: people do business with people they like. Barbara Corcoran from ‘Shark Tank’ has a fantastic quote related to this…

“If people like you, they’re going to want to do business with you.

An Unexpected Commission Leads to One of the Most Beautiful Projects of Ales Vyslouzil’s Career

You might know engineer-turned-architecture-photographer Ales Vyslouzil from our past interview with him here on APALMANAC. Or maybe – like me – you follow his work for its beautiful qualities and incredible examples of architecture. Today, Ales has been so kind as to share his photographs of the Mysk Moon Retreat with us, and tell a bit about his process of photographing the resort.

Runzi Zhu Offers Up A Glimpse Inside A Deserted Shanghai During its Ongoing COVID Lockdown

While much of the world is learning to live with the virus, China is continuing to pursue its zero-COVID policy which has seen varying levels of lockdowns across the vast country. None more severe than the one taking place in Shanghai right now, where nearly all of its 26 million residents remain stuck at home in a lockdown that has made headlines across the globe.

Jordan Powers Walks Us Through Photographing The Massive Alliance Bernstein HQ

If you’re looking to be inspired by an example of corporate architecture that displays a perfect use of figures, wonderful light, and encapsulates the feeling of what it is like to be present in the office, look no further than today’s Project of the Week. Jordan Powers is an architectural photographer based out of Nashville, who was kind enough to share his photographs of the Alliance Bernstein headquarters, as well as heaps of insight into his process of photographing it.

Check Out Adam Taylor’s Upcoming Photography Workshop

Architectural photographer and “License Your Photos” course instructor Adam Taylor is putting on an architecture photography workshop next week that you can attend online!

The workshop is Wednesday, May 18, 2022 from 6 p.m. to 8 p.m. EST. Adam will walk you through a shoot from start to finish – including cold calling a client, and ending with the project getting featured on the cover of Hawaii Home & Remodeling magazine, all for $39.

‘Architecture’ vs ‘Real Estate Photography’ – What’s the Difference?

Several weeks ago during a conversation with a prospective home builder client, I was asked “what’s the difference between you and [redacted] real estate photography?” Now, to be honest, the builder was trying to push my buttons a bit to see how I would respond. See, when I quoted him my rates, he did a total per image breakdown and found out that what he would potentially be paying me for just one photo, is about what he pays this RE photography company to shoot an entire house!

Climbing Through Scree, Glaciers, and Mountain Passes, Albrecht Voß Photographs Stunning Examples of Modern Alpine Architecture

Every now and again you come across a project that is truly mindblowing and special. Not just for the quality of the images, but the logistics, planning, and story behind them. Albrecht Voß‘ and his Modern Alpine Architecture series is that project for me. I’ve been following it for quite some time as he has faithfully added more and more pieces to the series.

Learn From Architectural Photography Master Nick Merrick at SFW On Location

Nick Merrick is one of the most revered names in architectural photography, and it is easy to see why. With a long a storied career at Hedrich Blessing and his own firm Hall+Merrick+McCaughery, you can find Nick’s photography “in the collections of the Library of Congress, the Chicago History Museum, the Art Institute of Chicago, and the George Eastman House as well as published in prestigious design journals and firm monographs.”

Why I Abandoned a Day Rate and Charge Hourly

We all know that awful, sinking feeling at the end of a long day when the client says, “Oh hey, can we just grab one more quick shot?” When I had a day rate, those feelings of defeat, exhaustion, and frustration were real. Since I switched to billing hourly, those conversations go something more like this:

Client: “Oh hey, can we just grab one more quick shot?”

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