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I’ll Just Fix That in Post, And Other Lies I Tell Myself

I’ll Just Fix That in Post, And Other Lies I Tell Myself

by Mike Kelley
It’s been four years since my last educational photography project, and I am happy to announce the release of my first ever e-book: I’ll just Fix That in Post, And Other Lies I Tell Myself, a combination of group therapy, an epic self-roast (plenty of laughs at my expense) and technical manual to architectural photography.
Hilla and Bernd Becher: Pioneers of Industrial Landscape Photography

Hilla and Bernd Becher: Pioneers of Industrial Landscape Photography

by Dane Alonso
Imagine being on the frontline of the 20th-century transition in the artistic world of photography. From the pristine landscapes captured by Ansel Adams to man-altered landscapes through industry and construction, there was so much changing in the world.
Explore a 4,500 hectare Brazilian Coffee Farm With Photographer Nelson Kon

Explore a 4,500 hectare Brazilian Coffee Farm With Photographer Nelson Kon

by Lexi Taciak
I’ve said it before, and I’ll say it another one hundred times; Brazil’s architectural photographers and the wide gamut of projects that they photograph are incredible. Today, Brazilian architectural photographer Nelson Kon is sharing his photographs of Fazenda Rio Verde — a massive coffee farm outside Saõ Palo — with us.
The Problem With Hyper Real Renders (And Photographs!)

The Problem With Hyper Real Renders (And Photographs!)

by Mike Kelley
This short and poignant video by the B1M highlights the increasing propensity for renders to exaggerate the truth, leading to disappointed clients and impossible design goals for projects. Not only do these renders mislead the public, setting them (us!)
These Videographers Risked Their Lives to Film 1920s New York Skyscrapers

These Videographers Risked Their Lives to Film 1920s New York Skyscrapers

by Usman Dawood
It’s incredible to think about what people in the 1920s went through to put food on the table. The title of this video describes how the men in the film risked their lives to build iconic skyscrapers in New York. The likely truth is that they risked their lives for their families and futures and not for New York itself.
Architecture that Endures: Capturing Shanghai’s Long Museum Six Years On

Architecture that Endures: Capturing Shanghai’s Long Museum Six Years On

by Justin Szeremeta
When it comes to public architecture, photographers are typically tasked with capturing a building prior to it becoming fully operational or occupied.  This makes sense in many ways.  Larger scale architecture can take years of effort to realize, and architecture firms rightfully want to start integrating photos of the building into their marketing efforts as quickly as possible. 
Do You Need An Architecture Degree To Photograph Architecture?

Do You Need An Architecture Degree To Photograph Architecture?

by Mike Kelley
P asks: Is it possible to be an architectural photographer without previously being an architect? My girlfriend is an architect and our first idea is to open a studio together. Do I have options in this world without having studied a degree in photography or architecture?
Stop Emailing Rate Sheets

Stop Emailing Rate Sheets

by Brandon Vogts
How many times have you received an inquiry from a potential client that, in the first message, includes something along the lines of, “What are your prices?” or, “Can you please send your rate sheet?” When this happens, do you typically reply with a PDF that outlines your entire pricing structure, or perhaps refer them to a page on your website?
Photographing Isreal’s Bold And Graphic Escher House With Shai Epstein

Photographing Isreal’s Bold And Graphic Escher House With Shai Epstein

by Lexi Taciak
Today we’re headed to Tel-Aviv with architectural and interiors photographer Shai Epstein! He has photographed the fun and funky Escher House for architect Adi Weinberg of Arbejazz Studio.Shai masterfully shows off the punchy color contrast and graphic nature of this home.
Personal Projects by Two Singaporean Photographers Explore the City-state’s Diverse Heritage and Collective Identity

Personal Projects by Two Singaporean Photographers Explore the City-state’s Diverse Heritage and Collective Identity

by Justin Szeremeta
As the pandemic brought on by COVID-19 rages on, traveling beyond our city limits (or perhaps even our living rooms) remains an unlikely reality, at least in the short term.  Given that many of us are stuck at home, with more free time on our hands than we’re used to, I wanted to share a couple of photographers’ personal projects dedicated to showcasing the role architecture can play in crafting our sense of ‘home.’    
Color Management in Architectural Photography

Color Management in Architectural Photography

by Brandon Vogts
Architectural photographers routinely work in environments with multiple competing (and sometimes unusual) light sources. We are then expected to produce final images that accurately and artistically depict the captured spaces. From there, we carefully export files that need to show well on a variety of electronic devices, as well as print destinations ranging from wide-gamut gicleé prints to magazines printed with an offset press. Our clients generally don’t understand much about what goes on behind the scenes during this complicated process—they just want everything to work.
How One of the Biggest Names in Photography and Visualization Deals With Attribution and Licensing

How One of the Biggest Names in Photography and Visualization Deals With Attribution and Licensing

by Mike Kelley
DBOX is an international creative communications agency that creates campaigns in the sectors of luxury residential, hospitality, commercial, and cultural property. Specializing in both renders and photography, DBOX is at the top of the global architecture marketing game and were kind enough to sit down for a chat with APA to discuss their inner business workings, their frustrations, and their efforts to remedy an industry-wide scourge.Matthew
Pictures That Move: An In-depth Look At Making Films About Architecture

Pictures That Move: An In-depth Look At Making Films About Architecture

by Jim Stephenson
Architecture and the moving image, and of course photography and the moving image, have a long, intertwined history. By the turn of the 19th Century, the technology that the early photography pioneers were still experimenting with had progressed to the point at which they could record a series of stills in an incredibly short amount of time, and play them back to animate the sequence.
On Film-Making and Soundtracks for Architecture with Multi-Disciplinary Artist Nikolas Strugar

On Film-Making and Soundtracks for Architecture with Multi-Disciplinary Artist Nikolas Strugar

by Veeral Patel
I had come across Nikolas Strugar by way of Andy Macpherson talking about Nikolas on his BAAM podcast when discussing architectural filmmaking. Nikolas is based in Brisbane (Australia) and looking at his LinkedIn page, and I was intrigued by how varied his career was and the diversity of skills he has picked up along the way, especially how he manages to fuse his various skills on projects.
Art Sanchez is Back With A Mallorcan Mammoth

Art Sanchez is Back With A Mallorcan Mammoth

by Lexi Taciak
If this Project of the Week by Art Sanchez doesn’t make you want to take a Spanish holiday, I’m not sure what will. His photographs of Villa Marola by Osvaldo Luppi-Olarq in Mallorca, Spain have had me day dreaming all morning of sitting by the pool at this incredibly geometric, open air concept, contemporary build.I’m
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