Photo Contracts Are Useless and You Don’t Need Them! (Says Some Photographers)

I wouldn’t necessarily call it a trend, but something that I’ve noticed recently is (some) professional photographers advocating for NOT using contracts. I don’t think there are a ton of photographers doing this, but I’ve seen random comments in Facebook groups and YouTube videos suggesting that you as a professional photographer should NOT be using contracts.I’m

7 Tips for Shooting Interior Design Photography

Even within the category of A&D photography, shooting interior design can be its own “beast”. Not only are there nuances to shooting techniques, but (some) interior design clients can be a different breed altogether…and that’s not a bad thing.

Hard Truths and Sage Business Advice From a Photography Rep-Turned-Lawyer

I used to be a marketing consultant and rep to commercial photographers, before I went to law school. When I work with photographers now, I see a lot of the same issues arising, both legal-and marketing-related. So, in a holiday gift to help, here’s a list of 15 things I think you should/should not do to be more successful in 2023: If anyone talks about ROI or value propositions or anything else that smacks of weasel-in-a-suit when it comes to your marketing, run away.

Mentorship May Be the Missing Piece in Your Architectural Photography Career

Throughout my years in business, I have been fortunate enough to have various mentors specializing in different areas of life and business. Whether it was my therapist to help with life challenges, a social media consultant for social strategies, or a photographer to aid with the development of photo and business techniques.

A CRM Built by Photographers for Photographers

Disclaimer: I loved Sprout Studio so much that I became an ambassador for the brand back in 2020. While I do receive a commission for new users signing up, this application has been a staple in my business since 2015. For anyone interested in trying out the program, please know your support is greatly appreciated and I am here to help if you have any questions.

Architectural Photography & The Law: Property Releases

APALMANAC is proud to be partnered with California-based intellectual property attorney Leslie Burns. Leslie is back on the blog this month to answer another reader’s question about intellectual property and the law. Please remember that the answers here are not legal advice, but rather for educational purposes.

Architectural Photography & The Law: Licensing Fees

Architectural Photography Almanac has partnered with Leslie Burns, an intellectual property attorney based California to answer reader questions about intellectual property and the law. By far the most common reader questions have to do with licensing, fair use, and intellectual property infringement and enforcement, so we thought it was the right time to make a commitment getting a professional involved to help architectural photographers around the world better understand copyright law and avoid the headaches and chicanery that go along with navigating the world of image use and rights.

All Of My Gear Was Stolen… It Can Happen To You Too.

For the past few years I’ve been focusing my energy on establishing myself as an interior design and architecture photographer and with that came a lot of very expensive purchases. The type of equipment we need to develop ourselves in this industry is very specialized and is often accompanied by a hefty price tag.

Using “Behind the Scenes” in Your Marketing Strategy

Marketing as a photographer is more than just showcasing your portfolio. There are many places for you to market your brand like social media, emailers, print mailers, etc. Wherever you are marketing, you’ll need content to go with it. Our instincts are to show portfolio-worthy content but, there is a huge benefit to being real with your audience.

Business Tip – Don’t Be a Jerk!

For the years I worked in sales and marketing, there was a principle I kept in mind that I learned early on in my career: people do business with people they like. Barbara Corcoran from ‘Shark Tank’ has a fantastic quote related to this… “If people like you, they’re going to want to do business with you.

Why I Abandoned a Day Rate and Charge Hourly

We all know that awful, sinking feeling at the end of a long day when the client says, “Oh hey, can we just grab one more quick shot?” When I had a day rate, those feelings of defeat, exhaustion, and frustration were real. Since I switched to billing hourly, those conversations go something more like this: Client: “Oh hey, can we just grab one more quick shot?”

Four Awesome Ideas From Around the Architectural Photography Community

I love seeing the brilliant ideas photographers put into place on their websites, Instagrams, or mention in forums. I’ve noticed that the ones I’m particularly drawn to have less to do with how to make great photos, and more to do with how to run a great business.

Photo Licensing 101 – The Basics Explained

The topic of licensing as it relates to photography can be confusing, and rightfully so. It’s not the easiest subject to understand and very few people are thoroughly familiar with the topic. Unfortunately, because of this unfamiliarity – many individuals and businesses make assumptions and end up using or distributing photos that they’re really not supposed to.

The Power of Community Amongst Architectural Photographers

Like many, I started my photography business without a clue of where I wanted to take it, without a support system, and quite frankly, without enough cash in my bank accounts. I was a frustrated artist in a dead-end job, looking to create a brighter future for myself.
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